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The victor of nan 2024 Cadbury Bunny Tryouts is simply a 2-year-old raccoon named Louie, The Hershey Company announced successful an Instagram station connected Tuesday, March 26.
"Louie is simply a two-year-old raccoon from Miami, Florida, who was rescued by his proprietor Jaime successful 2021 aft he had been deemed unfit to unrecorded successful nan wild," said nan Instagram post.
Louie, who is often recovered "lounging successful his favourite tree," is besides a philanthropist, said nan post.
"Using his toe-painting skills," he creates creation — which is past sold to raise money for wildlife rescue and rehabilitation centers.
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This was nan sixth yearly Cadbury Bunny Tryouts, said a merchandise from The Hershey Company.
The title is open to each pets, and nan victor is awarded $7,000 and a starring domiciled successful nan 2025 Cadbury Bunny Tryouts commercial.
This year, nan Cadbury Bunny Tryouts featured a March Madness-style bracket elimination title connected Instagram.
Louie, a Miami-based raccoon, has been named nan victor of nan 2024 Cadbury Bunny Tryout. (The Hershey Company / Fox News)
After an first play successful which pet owners could nominate their pets for nan position of Cadbury Bunny, nan section was narrowed to "The Round of Thirty-Cute," nan institution said.
Louie defeated Loki, a feline from Long Island, successful nan last information of voting.
Louie now joins erstwhile Cadbury Bunny winners Crash nan Rescue Cat (2023), Annie Rose nan Therapy Dog (2022), Betty nan Frog (2021), Lieutenant Dan nan Treeing Walker Coonhound (2020) and Henri nan English Bulldog (2019), nan merchandise indicated.
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"Each twelvemonth we look guardant to crowning a caller Cadbury Bunny, particularly this twelvemonth wherever we engaged fans successful a caller measurement done our bracket-style competition. It was unthinkable to spot pet lovers getting successful connected nan fun," said Natalie Shuntich, elder subordinate trading head astatine The Hershey Company, successful a March 25 property release.
Louie was rescued erstwhile he was conscionable a kit — and has ne'er lived successful nan wild. He and his raccoon sister Lucy "paint" pictures, which are past sold to raise money for a wildlife rehabilitation center. (Courtesy of The Hershey Company / Fox News)
Louie's owner, Jaime Arslan, said she was "thrilled" that her pet was chosen arsenic nan caller Cadbury Bunny.
"We are longtime fans of nan Cadbury brand and are honored to spot Louie subordinate nan agelong bequest of unthinkable Cadbury Bunnies," she said.
She added, "Louie's TV debut successful Cadbury's 2025 commercialized can't travel soon enough!"
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With a website that describes him arsenic a "social media influencer, manner icon, fittingness model, nutrient connoisseur, and artist," Louie lives successful Miami pinch his raccoon sister Lucy, arsenic good arsenic "three dogs, 3 cats, and 1 fish."
| HSY | THE HERSHEY CO. | 193.71 | +2.81 | +1.47% |
Arslan took Louie successful erstwhile he was very young and was near motherless.
He's ne'er lived successful nan chaotic and has ever been a pet. He boasts astir 380,000 followers connected Instagram.
In nan U.S., nan Cadbury cocoa marque is produced by Hershey's Chocolate. (Getty Images / Getty Images)
Florida is one of a fistful of states successful which a raccoon tin legally beryllium kept arsenic a pet.
Both Louie and Lucy "sell" their paintings connected Louie's website, pinch Louie utilizing nan sanction "Loucasso," and Lucy going by "Lucy Da Vinci."
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Some of nan proceeds from nan income of nan paintings spell to Samadhi Wildlife Inc., a wildlife rescue and rehabilitation statement successful Central Florida.
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Fox Business reached retired to The Hershey Company for further comment.
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